Sunexpress Social Media
Client:
Sunexpress
Agency:
Sedat Şahin
Sunexpress, a leading airline, faced a challenge in effectively showcasing how their aircraft were fitted with ad content to potential advertisers and the general public on social media. The problem at hand was the need to create informative and engaging video content that would not only highlight the innovative advertising opportunities available on their planes but also attract advertisers looking to reach a captive in-flight audience.
As a Video Editor, my role was pivotal in addressing this challenge. I was responsible for producing engaging social media video content that would visually demonstrate the process of fitting ad content inside Sunexpress aircraft. My creative skills played a central role in shaping the visual storytelling that would captivate and inform the audience.
The process of creating social media video content for Sunexpress involved a comprehensive approach:
Video Editing: Using the collected content, I meticulously edited the video to create a clear and informative narrative. This involved arranging shots in a logical sequence, adding explanatory text overlays, and ensuring that the process was presented in a visually engaging manner.
Visual Enhancement: To make the video content more visually appealing, I applied color correction and grading techniques to ensure that the visuals were crisp and engaging. This step aimed to convey a sense of professionalism and quality in the advertising opportunities offered by Sunexpress.
The result of our collaborative efforts was a series of social media videos that effectively showcased how Sunexpress aircraft were fitted with ad content. These videos not only informed potential advertisers about the innovative advertising solutions available but also highlighted the professionalism and attention to detail that Sunexpress brings to their advertising partnerships.
Viewers, whether they were potential advertisers or aviation enthusiasts, gained insight into the process and opportunities for branding within Sunexpress aircraft. The visually appealing and informative videos garnered attention on social media platforms, attracting advertisers interested in reaching a captive audience at 30,000 feet.